Borderlands 3 Brand Loyalty Rewards

Borderlands 3 has a brand loyalty reward system. If you stay loyal to your favorite brands and they will reward you will special loot.
Borderlands 3 Brand Loyalty Rewards
Borderlands 3 Brand Loyalty Rewards

On the Borderlands website, there is a section called Brand Loyalty.  Here they talk about the various gimmicks each of the weapon manufacturers have. However, the title Brand Loyalty suggests there is more to it than just the crazy abilities of the weaponry.  In an Interview with Creative Director, Paul Sage, he talked a bit more about the Brand Loyalty feature. Paul confirmed that there is something for using the same weapons over and over again. There are in-game challenges that will reward you XP but also other things.  You can get those things through the mail system. So if you meet certain thresholds or complete a  specific challenge you will receive a little something something.

While Paul Sage didn’t specifically mention what you will be getting we can speculate about it. I would assume that this has something to do with the specific weapon manufacturer that you are loyal to. And I think we can see things like brand specific loot and skins. So if you use Mailiwan weapons a lot you might just get a few unique, prototype, weapons through the mail system. Maybe some artifacts that are specific to the brand. I think it’s safe to assume that you will be getting a Maliwan skin for your character or vehicle.  It would be nice if you would also receive new head customization, like one with sci-fi glasses or something.

Manufacturer Specific Challenges

Each manufacturer has its own specific set of challenges. You can complete these by simply playing the game. Things, like reloading and killing enemies with critical hits or a specific elemental type, are amongst these challenges. From what I have seen, you can complete the challenges multiple times, however, the number of times you need to perform that task will scale up. For example, a challenge that required you to do a thing 25 times will level up to 50 times.

Tediore Challenges

  • Tediore Tossouts  100x
  • Trade-In Value 25x
  • Good to the last drop 25x
  • C-C-Combo Killer 25x

Jakobs Challenges

  • Jakobs Jubilee 100x
  • Between the Eyes 25x > 50x
  • The Old-Fashioned 25x
    • Kill enemies with critical hits using Jakobs weapons
  • Fan the Hammer 25x

Dahl Challenges

  • Dahl Determination 100x
  • Going loud 25x
  • Burst of Inspiration 25x
  • Precision Above All 25x

Mailiwan Challenges

  • Maliwan Meltdown 100x
  • Elementary 25x
  • Deadstream 25x
  • Futurekill/Deathsounds 25x

Torgue Challenges

  • Torgue Terminator 100x
  • Howitzer Heymaker 50x
  • BOOM! Ker-SPLOOSH! 50x
  • Stuck on You 25x

Vladof Challenges

  • Vladof Vengeance 100x
  • Boomstick 25x
  • Underslung Hero 25x
  • Steadfast and Furious 25x

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