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Battleborn a succes despite of the Overwatch Effect

Battleborn a succes despite of the Overwatch Effect

IGN interviewed Gearbox President Randy Pitchford in IGN Unfiltered and various topic pass the revue. One of those topic was Overwatch’s effect on Battleborn.  While IGN left out a part of the interview that i think is relevant. Randy did mention timing was probably a factor in the success of  Battleborn. Activision Blizzard dropped the Overwatch early access on Battleborn’s launch date, which put Gearbox’ game into a different perspective. If Battleborn was just a new IP and didn’t have the comparison it would probably be seen as a good new franchise. Because Randy mentions that developers celebrate if a new IP manage to reach a million units in sales.

Full interview with Randy Pitchford on IGN Unfiltered

  • Part 1 – (Half-Life, Halo, Brothers in Arms, Duke Nukem Forever, and much more)
  • Part 2 – (Aliens, Battleborn, and More!)
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